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in the Base of the Pyramid

Articles about business, poverty, and innovation in the the Base of the Pyramid (BOP), the 4+ billion people living in the base of the world's economic pyramid. Suggest an article or story.

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9/20/2005

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Side Effects - A Day in the Community

Filed under: — Patrick@BRINQ @ 15:27 EDT

“I’d love to hear your impressions,” Theresa said to me as we boarded the bus outside of Rocinha, “about what you think of the communities here vs. where you lived in Kenya.” Here was Rio de Janiero, Brazil and in Kenya was Kibera, a million-person shantytown in Nairobi, where I had just spent the previous three months living and working. Theresa and I were catching a bus to the outskirts of Rio for a visit with local community leaders and to spend a “Day in the Community”, a regular event that brings together children and neighbors from six of Rio’s favelas, Brazil’s illegal communities. Theresa and I found a seat as the bus lurched forward and I sat there wondering about her request. What preconceptions had living in an African slum given me about a South American one?

The bus picked up speed and Rocinha faded into the distance. I leaned back into the seat and rubbed the palms of my hands over my face; my head was in a whirl, not just from the warm Brazilian hospitality and strong caipirinhas of my night out before but also from the eclectic route we were taking through Rio. We had started our trip in the beautiful and trendy neighborhood of Jardim Botânico, with lush green mountains and inland lagoon, switched buses in front of Rocinha, the Americas’ largest squatter city with its two hundred thousand residents and overflowing hillside houses, and were on our way to Asa Branca, a twenty year old favela I knew nothing about, yet somehow had inadvertently impacted months before. Theresa looked at me for a moment and gave my shoulder a squeeze, sensing if not understanding my confusion. I let my hands fall back to my lap and I smiled back at her, relaxing a little before turning my gaze back to the passing communities.

Theresa Williamson is the founder and executive director of Catalytic Communities (CatComm), a Washington D.C. and Rio based organization that creates spaces to empower community leaders. These spaces, both physical and virtual, are designed to share solutions and foster new relationships, in the process growing a local/global network that catalyzes community development and engagement. I never could have predicted that a chance encounter with Theresa nine months before in San Francisco would draw me into this world-changing network. However, CatComm’s mission of creating connections is mirrored in Theresa’s personality and so it was no real surprise that here I was, stepping off the bus onto a dusty street corner in a Brazilian favela with Asa Branca’s community leader, Carlos “Bezerra” Costa, reaching out his arms to greet me like an old friend. The strangest part of it all was that despite this being my first visit to Asa Branca, I knew that I had already been there. I had Theresa and CatComm to thank for that.

Bezerra quickly started us on a walking tour of the neighborhood and I began making comparisons between Asa Branca and Kibera. My first impression was that most Kiberans would be thrilled to live in a place like Asa Branca. Sure, like Kibera there were some scrap metal shacks for homes and a river with overflowing garbage behind the community, however mixed in amongst it all were charming, locally built houses, one and two story structures of cement or wood with red clay tiled roofs and green gardens in front. Even the shacks had potted plants hanging on their outer walls, the level of care bearing no relation to the quality of the building material. And, trash-laden river aside, the community was clean and the streets were smooth, there were no open sewage trenches and we’d even see the occasional parked car and speed bumps. This is what Kibera could be like if allowed to develop, I thought.

As we walked down dusty white streets past houses, stores and bars, I noticed that Bezerra would introduce Theresa to the people on the street as “a member of my family”, each introduction provoking Theresa to flash a warm smile. Theresa explained to me that the engagement with Bezerra and Asa Branca is one of CatComm’s longest running relationships; Theresa has personally been documenting the community’s development for years and Bezerra is a regular visitor to the Casa do Gestor Catalisador, CatComm’s community hub in Rio. Asa Branca is a great example of how a community can solve its own problems: while the city government ignored it, Asa Branca organized to install its own community sewage system and to raise its streets against flooding. That project and others are documented in detail in CatComm’s Community Solutions Database, available in three languages at http://www.CatComm.org/ The database is one of CatComm’s most important tools and is the main draw to the organization, but the power of Catalytic Communities is not just captured in the solutions found on its website, nor just in the Casa where community leaders meet. Actually, what CatComm does is only a fraction of what it creates, evident in the fact that I was now sitting down to have lunch with Bezerra and his family.

Allow me to explain.

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4/08/2005

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Tribal Lingo - Defining Sustainability

Filed under: — Patrick@BRINQ @ 15:13 EDT

“Ever had one of those conversations,” Stu Hart asked the crowd, “where you think you and another person are talking about the same thing, only to discover you’ve been discussing something completely different?  In my work, I run into that all the time.”

Stuart Hart is a professor at Cornell’s Johnson School of Management, recent author of the acclaimed “Capitalism at the Crossroads”, and one of the world’s foremost experts on the strategies and business opportunities for sustainable enterprises and serving the world’s poor.  Hart was co-presenting with colleague Mark Milstein (of the World Resources Institute) at Cornell’s 3rd annual Sustainable Enterprise Symposium.  

Hart and Milstein explained that there are so many different “sustainability tribes”, each using their own vocabulary of buzzwords, that even basic communication proves difficult and unwieldy; strategic planning and collaboration are even harder.  How can we collaborate in creating a better future if we can’t even communicate? 

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3/02/2005

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BRINQ on the road . . .

Filed under: — Patrick@BRINQ @ 00:39 EST

The past couple of weeks have been intense travel weeks, with meetings at the Base of the Pyramid Learning Lab, hosted by Cornell University, and the 2005 Advisory Board meeting for the Center for Sustainable Enterprise at the University of North Carolina. Included below are some meeting highlights.

Base of the Pyramid Learning Lab
This latest session of the BOP Lab, held in Ithaca February 17-18, had three main agenda items, KX Industries innovative new "World Filter", the SC Johnson partnership with ApproTec in Kenya, and the field test for the Base of the Pyramid Protocol. The BOP meeting and its participants were fantastic, and we all finally got to thumb through celebrated business guru (and BOP founder) Stuart Hart’s new book "Capitalism at the Crossroads":

""This book takes the contrarian’s view that business–more than either government or civil society–is uniquely equipped, at this point in history, to lead us toward a sustainable world in the years ahead," writes Hart. "Properly focused, the profit motive can accelerate (not inhibit) the transformation toward global sustainability, with nonprofits, governments, and multilateral agencies all playing crucial roles as collaborators."

Center for Sustainable Enterprise Advisory Board Meeting
The 2005 Center for Sustainable Enterprise board meeting kicked off with a keynote address by Marc Gunther, senior writer at Fortune magazine and author of "Faith and Fortune: The Quiet Revolution to Reform American Business". We were interviewed by Marc several years ago when he visited UNC to do an article on Professor Stuart Hart and sustainable enterprise. Marc credited those meetings as one of many inspirations for "Faith and Fortune". We’re glad to have made an impact.

Another notable session was a panel discussion around "Making the Business Case for Sustainability", led by CSE Director Al Segars, with participants John Lott (DuPont), Pogo Davis (ConocoPhillips), and Tony Singarayar (Johnson & Johnson). Most memorable was Singarayar’s use of tsunami pictures to illustrate how difficult it is to recognize a change in context, even when your life is threatened. "We need a better business model lens", Singarayar commented.

Further sessions included a presentation by MBA students Dan Holt and Rebecca Swartz on the shortcomings of current sustainability indices (Calvert, Dow Jones Sustainability Index, etc.). "It’s almost impossible to do company by company comparisons," explained Swartz. The duo proposed an alternative system, which will shortly be available on the CSE White Paper page. Finally, Al Segars announced the launch of CSE Consulting. The brain child of CSE Executive Director (and BRINQ advisor) Katie Kross, the program offers fee-based consulting to organizations in need of sustainability business services.

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