Resources and tools

Book recommendations

Building Powerful Community Organizations

Want to create a new market? Then you need to learn how to ground your business within communities and how to build movements. While not written for entrepreneurs, Building Powerful Community Organizations is a great resource for anyone operating on the social side of enterprise. We used to draw more from participatory methodologies such as PRA, but found that creating a new consumer market was about creating new community institutions and movements, not just fostering participation.